Business Economics

General

Course Contents

  1. Definition, concept, object of Business Economics.
  2. Discrimination of businesses based on their legal form.
  3. Business size classes based on criteria (Small, medium, large).
  4. Affiliated businesses. Business acquisitions and mergers.
  5. Multinational or international companies.
  6. Public-Private Partnerships (PPPs).
  7. Concept of productivity and related concepts (Efficiency, Effectiveness, Economy).
  8. Concept of the neutral or breakeven point of business.
  9. Linear and non-linear breakeven point. Deadlock of multigeneration. Application exercises.
  10. Inventory Theory (Inventory Control and Management).
  11. Non-linear inventories (Discounted inventories). Application exercises.
  12. Reference to the analysis of financial statements.
  13. Reference to numerals. Application exercises.

Educational Goals

The general aim of the course is the presentation of scientific developments in the field of Private Finance, which includes both theoretical and applied business economics. Theory aims at the theoretical foundation. To this end, it finds the similarities, identifies the differences, coincidences and contradictions that dominate the structures, configurations, functional phases, and development perspectives of businesses. Based on the findings of its studies, it proceeds to draw up laws or models capable of identifying, describing and explaining all the parameters, which support or cooperate in the establishment, organization, action, development and activity of businesses. Applied business economics investigates the real side of the matter. It analyzes and studies the operation and action of businesses, as an empirical science, which utilizes and tests in the real world, the teachings and findings of theoretical research. Through break-even analysis and leverage analysis, it helps the student understand decision-making related to production volume and operational risk analysis.

Upon successful completion of the course, the student will be able to:

  • Formulate and evaluate strategies in all types of for-profit and non-profit organizations.
  • Has the ability to make appropriate strategic decisions for the specific business or organization using techniques combined with the insight and intuition gained from teaching the course.
  • Is able to provide answers to practical issues related to rational decision-making at the level of the production process, making use of quantitative models of the science of Business Economics.

General Skills

  • Working independently.
  • Team work.
  • Decision making.
  • Production of free, creative and inductive thinking.

Teaching Methods

  • In the classroom, face to face.

Use of ICT means

  • Basic software (windows, word, power point, the web, etc.).
  • Support of learning process through the electronic platform / e-class.

Teaching Organization

ActivitySemester workload
Lectures26
Practice works13
Assignment (Essay writing)20
Independent Study66
Total125

Students Evaluation

Written final exams (60%) that may include:

  • Judgemental questions.
  • Short answer questions.
  • Comparative evaluation of theory elements.
  • True/False and Multiple Choice questions.
  • Applications exercises.

In each question, corresponding evaluation points are specified.
Optional assignment (Essay writing and presentation) corresponds to 40% of the final grade.

Recommended Bibliography

  1. Αλεξανδράκης Αλέξανδρος, Παζάρσκης Μιχαήλ, «Οικονομική των Επιχειρήσεων» Θεσσαλονίκη 2018, εκδόσεις Λογισμός.
  2. N. Gregory Mankiw, Mark P. Taylor, Andrew Ashwin,», Οικονομική των Επιχειρήσεων», Επιστημονική επιμέλεια, Χρήστος Γκενάκος, Εκδόσεις Τζιόλα, 2η Έκδοση.